- Talma Gotteiner
Fresh Fair Tel-Aviv 2019
Fresh Fair 2019, the largest and most influential annual art and design fair is taking place this year in a new and particularly fresh format:
A Fair and Gallery Weekend – a celebration of art and culture at Expo Tel Aviv, and in addition – throughout Tel Aviv-Yafo!
Fresh Fair, established by Yifat Gurion and Sharon Tillinger, in collaboration with the content and creative production company Faza, is the largest and most influential annual art event in Israel. The fair is a meeting place for art lovers and the general public, artists, designers and art professionals, and provides an opportunity to purchase artworks by the finest contemporary artists. Every year, Fresh Fair offers a snapshot of the art and design scenes in Israel.
WHEN: 30 May 2019 - 3 June 2019 2019 throughout Tel-Aviv-Yafo
The special opening event will take place on Thursday, May 30th, 20:30-23:00 at Expo Tel Aviv, featuring the a main musical performance by the singer Adi Ulmansky, live shows, unique performances, and a chance to see and purchase art on the fair’s first evening.
The Fair – the Main Event at Expo Tel-Aviv
Between Thursday-Monday, May 30th-June 3rd, the Expo Tel-Aviv complex will feature new and exciting exhibitions in Fresh Fair’s unique formats: an Independent Artists’ Greenhouse; a Fresh Design Complex, which this year will include the Lottery Design Greenhouse; a New Media and Video Area curated by the CCA – Center of Contemporary Art in Tel Aviv; projects in the community; and a central multidisciplinary exhibition.
The main exhibition brings together local and international artists and serves as a platform for a dialogue surrounding the increasing exchange and diffusion between art, design, craft, and technology. Presented side by side, the works in the various mediums and by different artists set out to unravel the distinctions between categories and weave a rich and pluralistic experience.
The exhibition features Barak Chamo (Israel-NewYork) with an interactive site-specific installation, Talia Mukmel (Israel) and Tzuri Gueta (Israel-France) with new artworks created especially for the fair in unique techniques they developed, Nobuhiro Nakaishi (Japan), who presents a large photographic installation, and other surprising exhibits.
Also at the fair: a surprising exhibition by Israeli artist Arie Aroch, a one person show of the Sapir College Art School graduate, special projects by Gottesman Etching Center Kibbutz Cabri, Martha Rieger, and Zemack Contemporary Art Gallery. As part of Fresh Fair’s ongoing collaboration with the Budapest Art Market, and with the support of the Hungarian Embassy on the occasion of the Hungarian Culture Year in Israel, the fair presents Focus on Hungary: a group exhibition The Viewer curated by Fruzsina Kigyós.
New features added to Fresh Fair this year include: a special project combining the innovative technology of Kornit Digital with the fashion of Maskit, Greenhouse Graduates Focus – solo exhibitions by five artists, the Israeli Lottery Council Design Greenhouse – which will present six emerging designers, and a stage for performances and shows by the Choreographers Association.
Fresh&Live!, a new feature at the fair, offers durational artworks that create experiences that change and develop over time, and a performance art program. Every day throughout the fair, between 18:00-21:00, Fresh Fair will come to life at several simultaneous locations, offering visitors an extraordinary and exciting one-off experience of events, performances and diverse shows!
The Satellite – Gallery Weekend in Tel Aviv-Yafo
From Friday to Sunday, May 31th-June 2nd, 2019, satellite exhibitions will take place in ten hotspots throughout Tel Aviv-Yafo – clusters of exhibitions and projects led by top galleries in Tel Aviv, and in collaboration with museums and alternative display venues, hotels, boutiques, and restaurants – who will open their doors for a celebration of art and design in Tel Aviv-Yafo.
The satellite exhibitions and events at Fresh Fair Gallery Weekend include:
An exhibition of the artist duo FAILE at Gordon Gallery, a solo show by Shirley Wegner and a special exhibition of the gallery artists for Fresh Paint at Rosenfeld Gallery, a solo exhibition by painter Roni Taharlev at Rothschild Fine Art, a group show at Givon Gallery, and a solo exhibition by Chinese artist Yan Xing at the Dvir Gallery.
A group show curated by Greenhouse graduate Netta Laufer will be on view at Almacen. Group shows will also take place at Mika and Gal Gaon galleries. NOX Contemporary Art & Design Gallery will feature a solo exhibition by Italian photographer John R. Pepper. Zadik Gallery will present a solo exhibition by painter Amnon Yuhas. GINA Gallery will feature a group exhibition of naïve artists from Brazil and Argentina.
Kuchinate - African Refugee Women's Collective in collaboration with Greenhouse graduate Gil Yefman (winner of 2018 Rappaport Prize) will present a large-scale mobile created especially for Fresh Fair. In addition, the collective’s studio will hold an exhibition of mobiles created by the women in the collective, curated by Tamar Lamdan and Carmit Shine. The artists of the Jerusalemite collective Agripas 12 will be featured at Kiryat Hamelacha with a collaborative project, and Romania-based artists collective Apparatus 22 will create a site specific installation at the Romanian Cultural Institute.
A special pop-up of art and design at Tel Aviv Port, at Bait BaNamal, The Box and other surprising venues. In Old Jaffa, the fair will take part in Atar program, the Street Gallery, Ilana Goor Museum, Sind Studio, Aspis Gallery, Rezort Gallery and others. Omer Tiroche Gallery will feature the artist Yael Barlev, and a solo exhibition by Greenhouse graduate Liat Segal will be on view at Galerie Charlot for Digital Art on Kedumim Square.
Schechter Gallery presents a trilogy by artists Nezaket Ekici and Shahar Marcus. Benyamini Contemporary Ceramics Center presents solo shows by artists Walter McConnell and greenhouse graduate Liav Mizrahi, and a duo exhibition by Noa Fein and Lior Vagima. A farewell group exhibition will be held at Beit Tami in Shenkin Garden curated by Carmit Blumensohn. Under 1000 Art Gallery presents a site specific interactive installation with artists Larry Abrahamson, Ayelet Hashahar Cohen, Limor Tamir, Shahar Avnet, and more. The Print House presents an exhibition in their new expanded space, and artist Batia Shani will launch a new space with an exhibition of her works.
Collaborations with The Norman Hotel Art Collection and DocAviv the Tel Aviv International Documentary Film Festival at Tel Aviv Cinematheque (see my previous post) and Tel Aviv Museum of Art (see my previous post). COS the international fashion brand will launch the first artistic collaboration in Israel with multidisciplinary artist Ohad Benit, like the collaborations it debuts every year at Milano Design Week. Artist David Adika joins forces with Verner boutique. Jewelry designers Adi & Shay Lahover present a collaborative project with Greenhouse graduate, the artist Ophra Eyal. The new video art gallery at Sura Mare will present a solo exhibition by video artist Andres Gurwicz, and the Cuckoo’s Nest will feature a solo exhibition by Greenhouse graduate Yael Ben David. Special exhibition and projects by Greenhouse graduates will also pop up at Hanna House, Story showroom and other surprising venues throughout Tel Aviv.
Magasin III Jaffa features a solo show of international artist Cosima von Bonin. The MFA program of Bezalel Academy of Arts and Design presents its thesis show on 60 Salame Street in Tel Aviv. CCA – Center for Contemporary Art in Tel Aviv features two solo exhibitions by Keren Cytter and Noa Glazer. An art project will take place at the Lighthouse of Brown Hotels, Fresh Fair hospitality partners.
TICKETS: Prices: 55 NIS. DigiTel holders: 43 NIS Opening night ticket: 75 NIS. DigiTel holders: 65 NIS
The Fair is supported by UBS, the world’s largest wealth management provider, and in collaboration with Tel Aviv-Yafo Municipality and Expo Tel Aviv.
A partner of Fresh Fair since 2013, UBS has been collecting contemporary art for over sixty years. This is one of the largest corporate collections and one of the central supporters of cultural institutes in the global contemporary art world. This follows UBS long-standing organization belief that today’s art provides inspiration and encourages innovative thinking.
Photography Credit: Eyal Gaziel
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